Los Angeles, Calif.
(AP) In an effort to revitalize the city’s cultural capital, a new program aims to make its most famous cultural icons more accessible to people of all ages.
Los Angeles, California, is known for its iconic murals, but its downtown also houses a vast array of art and cultural institutions, including the city library, the historic L.A. County Museum of Art, the Los Angeles County Museum Center and the Los Angles Museum of Modern Art.
“Our mission is to give everyone a voice,” said Amy Hirsch, executive director of the Downtown L.E.C.C., which is launching the “Citywide Cultural Capital” initiative.
Hirsch said the initiative aims to increase the number of art shows, concerts and festivals held throughout the city and create a sense of community among artists, patrons and staff.
The initiative is a collaboration between the city of Los Angeles and the Cultural Capital Partnership, a coalition of nonprofits that includes the Los Angels Conservatory of Music, the American Museum of Natural History, the Griffith Observatory and the Museum of Contemporary Art.
It’s a partnership that was launched in May after an extensive survey of the public found a lack of cultural capital in the city.
“The public is not in tune with the vibrancy of their city,” said Dan Ochberg, executive vice president of the LA County Museum.
“So we wanted to create something that was both a tangible way for people to connect with and support the city as a whole, but also something that they could also be proud of.”
If we can create a culture that has a vibrant cultural component to it, it makes it more accessible for people, and it also helps us have a place that people want to come back to,” Ochbeg added.
The initiative is funded through the city budget and includes $15 million in grant funding.
The goal is to provide 1,000 seats for the annual Los Angeles Arts Festival and increase the capacity of the L.C.’s Art Museum by adding additional spaces and opening additional galleries, according to the Los Angelenos for Cultural Capital website.
The program will also expand the museum’s collection of works of art, including works by artists like Edward Hopper, George F. Romero, Terence Rattigan, Tangerine Dream, William Blake, Robert Rauschenberg and Paul Gauguin.
It will also include a dedicated section dedicated to the work of contemporary artists, which will be a showcase for their work.”
There are so many things that are happening and so many people that are doing things in a very meaningful way in the arts right now, and we need to be able to give them the space and make sure they’re part of it,” Hirsch said.
The museum is located at 5201 West Broadway, and is open Tuesday through Saturday from 10 a.m. to 5 p.m., and Sundays from 9 a.p.m to 5:30 p.d.
Hansen said the program will be expanded to include a larger theater section and a larger auditorium.
The project will be overseen by the LCA Cultural Capital Program, a partnership between the City of Los Angels Department of Public Art and the Librarian of Congress.
The city has hosted dozens of major cultural events and exhibitions in recent years, including a new arts festival that drew tens of thousands of people.
The LCA hopes to continue that tradition this year, with an art exhibition that will be held in the LACMA and an installation by local artists that will include works by Michael Pollak, Frank Gehry, John Lydon and others.
Henson said the idea behind the program is to increase awareness of the arts in a city that often has a difficult time getting people to engage with the art.”
Follow APLA’s art and culture coverage at laura-sullivan.com, facebook.com/LA-arts and instagram.com/+la-arts.”
We’re trying to provide a space for people of different backgrounds and different cultural backgrounds to get together and have a conversation.”
Follow APLA’s art and culture coverage at laura-sullivan.com, facebook.com/LA-arts and instagram.com/+la-arts.